Its September and like every year like clockwork Apple has come out with new iPhones and would it be an iPhone launch without some controversy. The iPhone X had the notch and the iPhone 7 didn't have a headphone jack. In true Apple fashion this year's iPhones have stirred up controversy, Well one of them.
Apple released the iPhone XS , the XS Max and the iPhone XR. With the two S models being the premium pricey phones that we've come to expect. The real wild card was the iPhone XR but in my personal opinion it is the best possible phone that we could have expected.
Why I'm Okay With The Display
Most in the tech industry upon knowing about the pixel density of the iPhone XR instantly compared it to the iPhone 4 from 2010. Yes on paper they both have the exact same specs. But paper rarely tells the whole story. While the pixels per inch have stayed the same the underlying technology behind the displays themselves have changed a lot. Starting with the backlights the backlight illumination of the display has seen a sea of change since the 2010 era. With each major iPhone release the ppi has more or less stayed the same but the difference in quality is staggering. Putting an iPhone 5s and an iPhone 6 and an iPhone 7 side by side illustrates this point. On the iPhone 7 Apple totally revamped the colour gamut of the display bringing it up to the P-3 standard. This allows for even more higher colour accuracy on their displays. With the iPhone 8 Apple built on this technology by adding True Tone which makes the display look more crisp and natural. On paper the iPhone 4 and the iPhone 8 have more or less the same display going by the specs. Put them side by side and it's not even close. This just goes to show you that Apple is constantly innovating with the display they just choose to not focus on flashy numbers but instead focus on things that makes the display intangibly better. With the iPhone XR this display looks to get even better with Apple calling it the "Most colour accurate display in the industry". It's not like people are not buying iPhone 7s or 8s. The displays are so good that the iPhone 8 was the worlds best selling phone last quarter. Keep in mind we're talking about the iPhone 8 not the plus model the regular iPhone 8 which supposedly has a display straight out of 2010. If the iPhone 8 had a really bad screen to the point to which it is unusable, I don't think that the iPhone 8 would have outsold phones which have twice the pixels per inch. Even in initial impression of the iPhone XR most onlookers have described the phone as a phone for media consumption with the 6.1 inch display and the stereo speaker pair. The biggest kicker is that the iPhone XR thanks to it's size and its lower resolution screen has the best battery life of any iPhone. This is a major selling point its not hard to think that there are people out there who prioritise battery life over how many pixels per inch a phone has. As with most things Apple sells the specs only tell half the story. So whats the bottom line? If you're okay with the iPhone 8 or iPhone 7 display, You'll love the iPhone XR.
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