Skip to main content

The HomePod Is About To Be Wildly Popular

Image result for the homepod

The HomePod is finally here, and the reviews are in. I'm sure you've watched umpteen reviews and you all know the basics, It sounds amazing , Siri is dumb (Which is don't think is the case) and that it lacks Spotify and Android integration (You can read why I think thats not going to happen here).
But what stood out to me was the lack of "consumer interest " in the product. The preorders went live and much un-like the iPhone or the AirdPods, the HomePod was available for quite a long time, only selling out on the day before the launch day. For Apple this is really weird, a company that sells out of everything they release instantly.This made me  doubt the demand for the HomePod and I wondered if the critics were right , That maybe people aren't really interested in a $350 smart speaker. But thats not really the case.

AirPods Are A Totally Different Ballgame

Image result for airpods
Now you might remember back in 2016, when the iPhone 7 came out Apple came out with AirPods and much like the HomePod they were quite delayed. As soon as the preorders went live they were sold out everywhere and wait times were in the 5-6 weeks range. Many People were expecting a demand of this proportions and as soon as the HomePod didn't reach wait times in the 5-6 week range  critics were already doubting the HomePod(Yours truly included).

But there's a difference between the AirPods and the HomePod, The AirPods were much cheaper at a $159. Moreover the customers were already willing to buy the AirPods as they felt a need for it (Due to the death of the headphone jack ). The HomePod you see had none of these factors. It costs an exorbitant amount of money and it doesn't really need to be in your home. So that explains the initial lukewarm response. Which brings me to my next point.

Audience S-Curve, S-Curve Audience

Image result for the s curve

Any new product be it whatever the iPhone or the HomePod all follow the S Curve.  The initial part of the curve represents the early adopters, People who are willing to take a chance on a product. Now the HomePod being the Product it is , can't be advertised in the usual sense. You have a brand new iPhone put up a few photos it takes or put up an ad that shows what the new iPhone can do and people will buy it. The HomePod on the other hand can't be advertised in the same way you can't convey the HomePod's amazing sound through an ad. They have to experience it for themselves. A prospective buyer might experience the HomePod at a friends house( From the initial reactions I've seen on Twitter people are loving their HomePods)  and after seeing what the HomePod can do, more and more people will start buying the HomePod. Which takes us to the second part of our graph, Exponential growth. Eventually this growth will plateau as everyone who wants a HomePod will have one. By this time the HomePod will be one of the most sought after smart speakers on the market.

So those are my thoughts do you think I'm right or did you stop reading half-way through? 

Comments

Popular posts from this blog

iOS 11 Was A Dumpster Fire. Whats Next?

So iOS 11 was released back in September of 2017 and it has been a cluster-You know what I mean. iOS 11 has been crippling devices ever since it's release. Its ironic iOS 11 has been iOS's (iOSes?,iOSeses?) most beta tested version to date, and it is the most buggiest iOS release ever. iOS 11 has been said to shorten the battery life of older iPhones by quite a bit. My iPhone 5s really took a hint in the battery department after the iOS 11 update. Performance also took a hit with iOS 11. Why is this so?

iOS 11 Changed A Lot iOS 11 gave users a lot of things that they had been clamouring for. A redesigned control centre , a more productive environment on the iPad so that you can actually get work done on it,  you know the works. But unknown to most of us, I think Apple redesigned the innards of iOS. They really tweaked it at the nuts and bolts level. iOS 11 updates were weird in the sense that they were unusually massive the initial update was a few gigs ( as you'd expect …

No Siri Isn't Holding Back The Homepod

So the homepod was given to Apples favourite media persons the other day and the reviews have started pouring in. One thing is strangely consistent across all these reviews, they all talk about how Siri is holding back the homepod. This really got me scratching my head. Sure Siri might not be able to tell you how much a chipmunk weighs, but really how much do we ask our smart assistants random questions. Lets took at how Siri isn't really holding the homepod back.

Siri Is Already Smart Enough No really you didn't read that wrong Siri is more smarter than you realise, especially after the iOS 11 update. Now Siri can answer all the random questions that you have. If I'm being honest here I'm of the opinion that Siri can go toe to toe with the likes of Google assistant. She can answer any random question that you can throw at her ( this wasn't the case before iOS 11). Moreover context awareness has taken off recently, one off the biggest faults with Siri used to be t…